Strategic Advisory & Operating System
Performance Design helps founders, CEOs and leadership teams identify what's limiting growth, determine what matters most and turn strategy into measurable progress.
Diagnostic Lens
Purpose / People / Potential / Performance / Profit
The Problem
There are opportunities. Ideas. Projects. People working hard. But somewhere in the organisation, something is limiting the ability to turn that potential into progress.
And often, what looks like the problem isn't the real constraint. Performance Design finds it.
What Performance Design Does
Performance Design looks across the organisation through five connected dimensions. Purpose sits at the centre. Four directions test whether the organisation's people are helping fulfil it.

The objective is simple: identify where the greatest leverage sits, then focus the organisation there.
How You Work
A clear line from strategy to execution to measurable results.
01
We diagnose what's happening now.
02
Design the strategy and priorities that matter.
03
Create the conditions for effective delivery.
04
Review what's working, what isn't and what needs to change.
Then repeat. This gives leadership teams a clearer line from strategy to execution to measurable results.
Strategic Advisory
I work directly with founders, CEOs and leadership teams when growth is being constrained and the answer isn't immediately obvious.
£14M+
New contracts secured
£5M+
Turnover growth delivered
£1M+
International growth
£25M
Record order book, achieved during market contraction
My experience spans business strategy, growth, marketing, positioning, business development and execution. My role is to see what's happening across the business, identify what matters most and help turn that clarity into movement.
Book a Business Constraint AuditWant to explore the thinking first?
THE OBSERVATORY
The Observatory is where Shari researches and explores the forces changing how we lead, build and grow businesses. Explore the research, contribute your perspective and discover where the greatest opportunity for your own business or leadership may sit.
Enter The Observatory →Start Here
If something is limiting growth, momentum or the organisation's ability to execute, we can start by working out what's actually going on.
Book a Business Constraint Audit